From big idea to first sale with Launchpad in just 12 weeks!

The program that starts it all!

Our proven multi-series course takes you from business idea to full-fledged business in a small town in no time. From vision casting to marketing, to financial projections to operations, you'll cover every facet of running a successful business.

You'll work alongside eleven other students to develop:

🚀 A cohesive marketing and branding plan

🚀 Strategies for customer engagement

🚀 Rock-solid financials and pricing strategies

🚀 Effective operational processes

🚀 A plan for winning customer loyalty in a small town

And so much more!

SOLD OUT for Summer 2024

Course Outline

WEEK 1 (LIVE)

Introduction to program and an over of the 90-day timeline and expectations for each week, along with introduction on how to choose a business structure

WEEK 2

Learn the basics of market research of a small town and identifying target customers, basic design principles, the importance of a solid UVP, and more

WEEK 3

Overview of different marketing channels and their relevance to small businesses in small towns and discussing the importance of an online presence and the different tactics to use.

WEEK 4

Introduction to financial management essentials for small businesses and financial goals and key performance indicators (KPIs)

WEEK 5 (LIVE)

Strategies for pricing, optimizing productivity and minimizing costs, as well as a live Q&A with an industry expert!

WEEK 6 (LIVE)

Review of existing materials and extended time for Q&A

WEEK 7

Discuss effective operational processes and systems and break down best practices for policy creation throughout your organization

WEEK 8

Introduction to sales techniques and customer relationship management in small towns

WEEK 9

Know how and when to hire your first employees and review employee training and retention policies

WEEK 10

Q&A with Industry Experts

WEEK 11

Q&A with Industry Experts

WEEK 12 (LIVE)

Celebrating the progress made during the last 12 weeks and sharing lessons learned, failures, successes.

Who is Launchpad for?

1. Who is Launchpad for?

Whether you're only in the dreaming stages or looking to improve on a business that's just starting out, Launchpad is specially designed and priced for businesses 0-1 years old in any industry. If you're willing and ready to commit 1-2 hours a week to make your small business grow in a community of other entrepreneurs, this program is for you!

2. How does it work?

Once you join one of our quarterly cohorts, you'll have access to new classes (some live on Zoom, some pre-recorded) covering each week's topic. Complete the assignment for that week and receive feedback from one of our instructors. Complete 70% of assignments and receive a free consultation 90 days after your cohort ends (an additional $250 value)! (All live sessions are via Zoom and no in-person commitment is required.)

3. What if I can't commit to the dates?

We know how hard it can be to juggle a small business and your personal life (trust us). All live classes are recorded and published the same week, and attending a class live is not required.

Meet Our Graduates